About inCharge
Care technology that puts people first.
We're pioneering personalised care technology that puts people first. For us, it's all about the person, their family, and their support team.

Our Mission
Our mission is to empower people of all abilities to live fulfilling lives by providing them and their families with technology to enable more choice, control, and support in managing their care and support needs.
Our Vision
Our vision is to have vibrant, inclusive communities where people with care and support needs are active and equal members of society.
Our Values
Our values are dignity, integrity and inclusion, underpinned by choice.
We Listen
Our approach is rooted in co-production. Through our own experiences with self-directed care and by learning from the diverse perspectives of others - those who self-direct, families who organise, and personal assistants who support - we are building digital tools that supports everyone's journey.
We Care
We care deeply about well-being and quality of life. We believe in empowering people with choice and control to achieve positive outcomes to live well in their community. We care about family carers who manage and organise support for their loved ones. We value personal assistants and the crucial role they play in providing support.
We Understand
We understand that relationships are the cornerstone of a good life. This is especially true for those who require additional care and support, whether throughout their lives or at various points in their life journey.
We Believe
We believe that simple, intuitive, and user-friendly technology can strengthen and support these relationships. Our tools are designed to be supportive and transparent, ensuring everyone is involved and connected.
We Hear
We value and respect every point of view. Our focus is on the person at the centre - their personality, needs, and desires.
Our Commitment
While our technology can also benefit care providers and commissioners, our primary focus is on supporting families. We're here to help you create the best possible care experience for your loved ones.
“It’s my photo album, my playlist, a place to store important things in my life.”
“Safety is always on your mind when your child has no speech. Open communication and knowing everyone’s on the same page gives me peace of mind.”
“It’s important to talk to the person about things that are relevant and interesting to them. Not talk for the sake of talking.”
How can inCharge help your care team?
Find out about the inCharge app